Hello Fab Gals! One of my friends at MainStreet shared this video with me, so now I am sharing it with you! Check it out: Pretty interesting, huh? I think as teens, we always feel a little overlooked. But actually, we have more extra spending money than any other age group. So as far as the marketing world is concerned, we are pretty darn important! At the same time, I always feel funny about being the target of advertising. Of course some types of ads are completely offensive. I'm so over the super-skinny, barely-dressed girls selling everything from underwear to toothpaste. And some diet ads are pretty ridiculous (10 lbs. in 5 minutes? Doubtful.). On the other hand, if being an important target group means that they make the products we want, isn't marketing good? What they say in the video is so true - we want to be trendy, but still maintain individuality. Personalized shoes. Customized soda. All made just for us. Hey, if they're falling at our feet to please us, why not? So I think you just need to remember, Fab Gals, that you are being marketed to all the time. Everywhere you go. You certainly aren't going to buy it all, nor do you need to believe it all. But hey, if they want to make special stuff just for us? Yes please! xoxo The Fab Gal Labels: fab gal, marketing, media, teens |
